Typ09 Mexico City

Speaker details

Fabio Haag

Type designer and Director of South America Dalton Maag Ltda | Brasil

Fabio Haag is typedesigner and Director of South America of the British foundry Dalton Maag, that for 18 years designs typefaces for clients worldwide like BMW, Puma, Toyota, Virgin and others. Before joining Dalton Maag, Fabio had previously founded the first type design company of the south of Brazil, designed Dalton Maag’s font Foco, and has had other works exhibited in more than nine countries.

Presentation details

Type designed globally

Session 45 | Room MIDE
Tuesday 27 October | 10:20 – 10:40

Duration: 20 minutes

The presentation will demonstrate how typedesigners from Latin America can collaborate on international type projects, uniting forces with typedesigners worldwide. This will be illustrated by the personal experience of Fabio Haag, a typedesigner from South of Brazil that is part of the design team of Dalton Maag, one of the leaders in corporate typedesign in Europe. How this works? What are the advantages for all? How to get there? The design, business and technological issues of working on a team bridging the frontiers of the so called 3rd and 1st worlds.

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