Programme

Boudewijn Ietswaart en México

Wednesday 28 October, 16:40 (20 minutes)

Mr Jan Middendorp, Owner, Jan Middendorp Design Type Writing
Mr. Oscar Yanez, Design Editor, GEE

In 1961 a young Dutch designer named Boudewijn Ietswaart arrived in Mexico City on a UNESCO mission assisting famed book designer Alexandre Stols. For two years he worked at the heart the Mexican publishing industry when the country’s letters were at their apogee. Stols lauded Ietswaart’s “flawless taste” and Jan Middendorp speaks of his “unrecognized genius”. Nonetheless Ietswaart’s work in book design remains unknown. In 2009 the Círculo de Tipógrafos, a group of Mexican typedesigners, created revivals of several of the fonts Ietswaart drew for book covers. We hope to present this project and its historical context during the ATypI.