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ATypI 08 St Petersburg
Programme
Sessions by theme
Starts at 09:30, 17 September 2008,
at Beloselsky-Belozersky Palace, St Petersburg, Russia
Preliminary content, subject to change.
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Revivals
Jerry Kelly
Type revivals
Where did they come from? where have they been? Where are they going?
Friday 19 September | 09:40 – 10:30 | Session A01 in Palace A
Typographers often speak of the concept of historical revivals of earlier typefaces, but how well do we understand this important segment of type design? Through an illustrated lecture we will discuss what a type revival is, what different kinds there are, the origins of type revivals and the first examples of the practice and the flourishing of the practice in the first half of the twentieth century. Theme: Revivals | 50 minutes
John Downer
Revivals revisited
Friday 19 September | 11:00 – 11:50 | Session A02 in Palace A
To understand the intrinsic differences between plagiarism (normally regarded as a bad thing) and preservation (normally regarded as a good thing), we should look at various means by which newer typefaces are derived from older ones. There are indeed many approaches. Outlining them can be helpful in considering the practices surrounding revivalism in general: revivals, recuttings, reclamations — anthologies, surveys, remixes — knockoffs, clones, counterfeits — “me too”, copycat — reconsiderations, reevaluations, reinterpretations — homages, tributes, paeans — encores, sequels, reprises — extensions, spinoffs, variations — caricatures, parodies, burlesques. Theme: Revivals | 50 minutes
Nick Shinn
Scotch Modern
Fact and fiction
Friday 19 September | 12:00 – 12:50 | Session A03 in Palace A
This paper presents the revival of a mid-19th century typeface as a balance between the demands of authenticity (historical and cultural), and those of invention (meeting the needs of extensive OpenType features in multiple encodings—Latin, polytonic Greek, Cyrillic including Asian). Historical issues: a theory of Contextual Press Gain explains genre's physical characteristics; Latin, Greek, and Cyrillic models. Glyph proliferation: old-style figures for a modern face; unicase and swash capitals in three scripts. Management of alternates — in Greek: layered stylistic sets; in Bulgarian: orthography, aesthetics. Harmonization — in small capitals: optimizing x-height across scripts; diacritics (Latin extended); straight and Italic Greek: a divergent scheme. Theme: Revivals | 50 minutes
Frank E. Blokland
Now, then and perception
Saturday 20 September | 10:30 – 11:20 | Session A09 in Palace A
One needs a thorough knowledge of the historical development of the trades of the type designer, the font vendor and the typographer within the different style periods in order to determine one’s place in time and space is needed. Modern typographers make use of and mix typefaces from the different style periods without hesitation. Perhaps eclecticism is the main characteristic of our time. The image that people have of historical typefaces is in many cases based on revivals — perhaps without realizing that these revivals show as much of the original style period as of the period in which they were made. The view on history changes constantly. Frank E. Blokland will try to give more insight in the perception of the historical developments in the world of type, illustrating his point by showing parallels in the authentic music practice and in painting, especially what he calls the ‘Van Meegeren Aspect’. Theme: Revivals | 50 minutes