Presentation details
Sustainability and typography

Eiichi Kono

Sunday 16 September | 13:15 – 13:45
Location: Sallis Benney Theatre

Presentation | Theme: Landscapes | Duration: 30 minutes

We are more and more conscious of the extent of Global Warming, trying to reduce our carbon footprint, minimizing waste. With good typography, paper consumption can be reduced. With better legibility, on-screen reading can be more encouraged. The sustainability of typographic practice itself ought to be put in question.

Speaker details

Eiichi Kono | U.K.

Born in Japan, Eiichi began his working life in the photo optical industry in Tokyo with Carl Zeiss and American Optical, and became fascinated by the universality of the Latin alphabet. This brought him to UK in 1974 as a mature student (with the desperation from his mid career crisis) to learn typographic design at the London College of Printing, and on to the Royal College of Art linked with the Readability Print Research Unit led by Dr Herbert Spencer. His final year's research study was based on David Kindersley's (and Dr Neil Wiseman at Cambridge University Computer Centre) Optical Letter-Spacing System, considering the possibility of a new Japanese/Latin font design and typesetting system. Working at Banks & Miles graphic design company in London between 1979 and 1985, he redesigned Johnston Underground Sans for text setting as well as display use, now known as New Johnston; and carried out the feasibility study for space saving and legibility for BT telephone directory, proving that Matthew Carter's Bell Centennial was (still is) the best suited typeface for the purpose. He also taught typography at Middlesex Polytechnic between 1980 and 1988, and engaged in much graphic design consultant work; corporate identity, exhibitions, publishing design for The Economist, Pearson, Arts Council of Great Britain, Royal Academy of Art, British Medical Journal, WHSmith, Toyota, Montblanc, Broadgate Development, Monotype Corporation. His most recent work is as the team leader developing Japanese/Latin OpenType fonts with optimal on-screen legibility for Microsoft Windows Vista. He is currently a senior research fellow at University of Brighton, leading research into Edward Johnston's Legacy with Gerald Fleuss, Founder/Director of EJF, for CETLD (Centre for Excellence in Teaching and Learning through Design led by University of Brighton with Royal Institute of British Architects, Royal College of Art, and Victoria & Albert Museum).

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